January 28th, 2010 9:44 AM
STUDIO TV
Frost* have designed the logo for the new SBS-produced arts channel for pay TV.
January 27th, 2010 4:03 PM
QANTAS Online Annual Report 2009
From cabin crew and catering staff to the board of directors, the people become the focus of the report. Frost art directed an honest “fly-on-the-wall” shoot that captured the spirit of Qantas. We translated the report to an interactive microsite, which provided a platform to present the information in a more engaging way.
The online version became an extension of the printed version. The design was mirrored in HTML and included extra details such as a full screen image gallery, flash network map and passenger journey sections.
Making the information available online allowed Qantas to reach a wider audience and dramatically reduced the number of printed copies.
View it here
January 22nd, 2010 10:22 AM
Frost* and Ernie
Frost* is excited to be working on a top secret new project with none other than Ernie, of Sesame Street fame. Stay tuned… Heh heh heh
January 15th, 2010 5:17 PM
New Shopfront
We’ve put together a new shop front for our Series 2 & 3 T’s. Check them out…
January 08th, 2010 4:43 PM
100 Not Out
When asked to design concepts for the State Library of NSW’s centenary, Frost looked to the Library’s DNA to find the answer. The driving idea was to get the objects “out” into the public and create a sense of fun and surprise. We decided to construct a typeface using objects from the Library’s rare and unusual collection, as many people only associate the Library with books. This allowed us to put the objects in a new context, as well as exposing people to the many different aspects of the collection. The letters contain elements of maps, manuscripts, ephemera, relics and even the Library’s own historic architecture. Each letter took about two days as every shape needed to be deep-etched. The whole alphabet took around 400 hours to create. The type-face will be used to celebrate the Mitchell Library centenary next year, see it here http://www.onehundred.sl.nsw.gov.au
On a tour of the Library archive, it hit us that there were literally millions of objects all with incredible stories to tell and we wanted to share those stories with the wider community. We felt creating a type-face from these objects is a natural way for us to showcase the Library.” Says Vince Frost, “The process of research had a profound effect on the whole team. We really want people to get involved because we’d like everyone to be as excited about it as we are!
A major exhibition of 100 objects from the Mitchell Library’s collection will be on show for 100 days from 9 March 2010.
January 08th, 2010 1:49 PM
vividwireless identity
We have created an engaging brand identity for vividwireless, an internet service provider (ISP) launching this year – the first in Australia to provide 4G wireless broadband technology. Inspired by 4G technology, the uncomplicated logo uses four bright dots to reflect the vibrancy inherent in the vividwireless brand and it’s product offering. The new identity fits vividwireless’ position as a leader in technology while maintaining a sense of fun. We have also designed the B2B communications, packaging and product branding.
December 17th, 2009 4:03 PM
Merry Fostmas!
(We ran out of gingerbread R’s!)
To celebrate the season, all the Frosties cooked up their favorite international dish for a festive studio feast. We especially enjoyed tucking into Serhat’s Swedish meatballs!
The Preparation
The Anticipation
Cookies!
ARGH!
The Feast!
December 15th, 2009 3:20 PM
Sculpture by the Sea Marquette – the making of
We created a marquette of our larger sculpture to be shown the exhibition held at the Bondi Pavilion. We found the bed frame in the Tamarama council clean-up which was perfect for us as it references the site-specific nature of our main sculpture. The Marquette gave us time to work out how to put together the real thing.
Watch the video on our youtube page
It took four of us one day to complete (minus the lunch break as seen in the video!)
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